A Touch Of Earl Grey

Earl Grey Tea (photo by Sebastian Stabinger)
Earl Grey Tea (photo by Sebastian Stabinger)

I recently had a cup of cold brewed Earl Grey iced tea from Kee’s Chocolates. Besides the fact that I am caffeine sensitive and was up all night, it inspired me to think about how many recent products are using Earl Grey as a flavor. Infused ice cream and desserts seem to be the most popular applications.

Bergamot is a main component of Earl Grey and it is also often used in fine fragrances.  I happen to like it as a flavor and fragrance ingredient, but for those that don’t, it’s because Bergamot is often described as “perfumey.”

Van Leeuwen Artisan Ice Cream offers Earl Grey Tea Ice Cream while Handsome Dan’s hand crafts Earl Grey Snowcones. Little Baby’s Ice Cream, which sources its dairy products from Trickling Springs Creamery, mixes the flavor up and features an Earl Grey Sriracha ice cream.

TC Paris Bakery bakes Milk Chocolate & Earl Grey Tea French Macarons and Brooklyn’s Dough is known to feature a seasonal Earl Grey Chocolate Doughnut. Chocolate Earl Grey cupcakes are one of Seattle’s The Yellow Leaf Cupcake Co. 200+ flavors and similarly Decadent Desserts & Confections in British Columbia makes Chocolate Cupcakes with Earl Grey Buttercream.

Earl Grey is trickling into spirits, lollipops and even pancakes. EG – Windsor is a spirit that “captures the tart and tangy caffeinated notes of the bergamot and orange that have been masterfully coaxed from organic, aged Earl Grey black tea blended with freshly harvested organic California sage.” Pandora’s Pop has a Fifty Shades of Earl Grey (black tea and bergamot) lollipop under its Aphrodisiac Lollipops range, which the company claims is made to “Spice Up Your Love Life!” LA’s JiST Café offers Earl Grey Crème Pancakes.

What unique Earl Grey flavor combinations have you seen lately?

Flash In A Bottle

Fragrance Flash
Fragrance Flash

In May 2013 I presented Olfactive Trends Quick Peek at Sniffapalooza’s Spring Fling and mentioned “Flash” as the newest naming convention in fine fragrance.  September is quickly approaching and you can now get your hands on many of the recent launches inspired by the word.

Olfactive Studio’s Flash Back scent is described as “a memory in motion and in action” while Cacharel’s Amor Amor In A Flash is “the feeling of love at first sight: magnetic, addictive, electric… a moment of never-ending intensity.” Jimmy Choo’s second scent Flash, is the newest player and is a “solar” floral that is “about the thrill of the red carpet, the fun of the nightclub, the glamour of dressing up.”

In flavors, the closest interpretation is Oddka Vodka’s Electricity flavor, which Pernod Ricard states is “a tongue-tickling blend that tastes of fire bolt.”  Inspired by the Flash scent, Belvedere Vodka and Jimmy Choo partnered to create a Kuala Lumpur cocktail-fragrance crawl with fun cocktail names such as “Parading on a catwalk” and “Jimmy’s shoe.” The most far fetched recent introduction is Cornetto’s fluorescent ice cream across the pond.

Keep your eyes peeled for more “flash” inspired consumer packaged goods launches. I wonder what will ignite the next catalyst for inspiration.  Any thoughts?