Since When is Beer Healthy?

Cheer for Beer

Cheer for Beer – photo by Mor Naaman

I’ve heard that red wine and dark chocolate have health attributes because of the ingredient resveratrol found in both. Now it appears that beer is being touted as healthy, particularly for a post-workout recovery beverage. Some research studies suggest that beer can help the body rehydrate. For example, Lean Machine Ale from Canada is a low-alcohol, protein-packed “fitness” beer in four variants - Lager, Lemon Ale, Honey Ale, and Pepper Ale. Across the pond, Dune Surfer claims to be a post-exercise recovery beer made with antioxidants from Goji, Acai and Yuzu fruits.  

Although not a beer, Ficks All-Natural Cocktail Fortifiers are formulated with a proprietary blend of vitamins, electrolytes and antioxidants “designed to help promote liver health and reduce some of the negative effects of alcohol consumption such as preventing hangovers.” They are offered in Lemon, Lime, and Ginger flavors. And for those that aren’t interested in the health benefits of beer or alcohol, there’s always Chaser Strips. They are like Listerine strips that can be used after a shot to “alleviate the harsh after taste.”

Cheers to working out and drinking!

Ads Get Splashy

Fairlife Purely Nutritious Milk, Milk Life, and Schick Hydro Silk ads

Fairlife Purely Nutritious Milk, Milk Life, and Schick Hydro Silk 2014 print ads

Seems like print ads are getting splashy. The Milk Processor Education Program (MilkPEP) has replaced the National Milk Mustache Got Milk? ad campaign with the Milk Life campaign. The new ads focus on the “8 grams of high-quality protein found in each 8 ounce glass of milk” and use images of propelling milk splashes that fuel consumers through activities such as playing sports.  Similarly, Chicago-based Fairlife LLC introduced a sexy ad campaign of women dressed in milk splashes in pin-up poses to promote the company’s new Purely Nutritious Milk, which contains 50% more natural protein and calcium than ordinary milk. To connote hydration, Schick’s Hydro Silk Sensitive Care ads feature water splashes on the legs of active young women doing activities such as kickboxing and skateboarding.

Noticed other recent ads that are using splashes?  Please share.

Visit 4 Latin Countries Without Leaving NYC

You’ve got to love NYC because it’s truly a melting pot.  According to the latest 2012 Census figures, the Hispanic population in the US grew to 53 million and is expected to more than double to 128.8 million by 2060.

With this is mind, if you’d like to visit Mexico, Spain, Brazil, or Chile and you don’t have a passport or a plane ticket, you can visit 5 specialty shops* without leaving NYC.

Las Palomas Mexican Grocery Store & Deli (by Sonny D. Foursquare)

Las Palomas Mexican Grocery Store & Deli (photo by Sonny D., Foursquare)

 

Las Palomas Mexican Grocery Store & Deli is a tiny grocery that features a variety of Mexican goods such as espazote, dried chilies, spices and fresh-made tamales on weekends.

219 West 100th Street (Amsterdam & Broadway)
New York, NY 10025
(212) 729-3469

Zaragoza Mexican Deli & Grocery (photo by Nicole Franzen)

Zaragoza Mexican Deli & Grocery (photo by Nicole Franzen)

 

Zaragoza Mexican Deli & Grocery is a bodega stocked with authentic Mexican ingredients and a Mexican restaurant, which serves tacos along side a wide selection of imported beer.

215 Avenue A (13th & 14th Street)
New York, NY 10009
(212) 780-9204

 

Despaña SoHo (photo courtesy of Despaña)

Despaña SoHo (photo by Despaña)

 

 

Despaña SoHo is part market and part tapas café with an endless array of Spanish specialty items including Iberico and Serrano ham and 50+ specialty cheeses.

408 Broome Street (Centre & Lafayette)
New York, NY 10013
(212) 219-5050

 

 

Buzios Boutique (photo courtesy of Buzios)

Buzios Boutique (photo by Buzios)

 

Buzios Boutique sells an eclectic range of Brazilian products from groceries and drinks to souvenirs and beauty products.

20 West 46th Street (Fifth & Sixth Avenue)
New York, NY 10036
(212) 869-6552

 

Puro Chile (photo by Puro Chile)

Puro Chile (photo by Puro Chile)

 

Puro Chile features a variety of Chilean products including handicrafts, jewelry and gourmet products with a sister wine store next door.

221 Centre Street (near Grand)
New York, NY 10013
(212) 925-7871

 

 

So what are you waiting for? Go on, take a trip to Latin America by way of NYC. Know of any other Hispanic specialty shops? Please share.

*Trendincite LLC has no affiliation with any of these shops.

Candy On Tap

beer-foam

Beer on tap trickling into candy flavors

Trend Alert – seems like beer is the newest flavor to trickle into candy. Jelly Belly debuted a non alcoholic Draft Beer Jelly Bean while ChocOBeer in Europe introduced a line of nine chocolates filled with different Belgium beers. They are cleverly packaged in small shaped beer bottles.

The beer and chocolate combination is not new and has been emerging as craft brewers experiment with a variety of ingredients. February is a popular month to launch these seasonal, limited edition chocolate flavors. This year Woodchuck Hard Cider launched the Cellar Series Chocolate and it is crafted with McIntosh and Northern Spy apples and crushed cocao beans. Foothills Brewing is offering it’s Sexual Chocolate Imperial Stout that is infused with cocao and is described as having a “big chocolate aroma with notes of espresso, blackstrap molasses, dark sweet toffee and dark fruit.”  For those who are not beer drinkers, there’s ChocolatRouge, which features three chocolate flavors blended with red wine – Milk Chocolate, Dark Red, and Sweet Red.

Watch as beer spills into other unexpected categories.

2014 Food & Beverage Predictions Continue…

2014 arrived…here are a few more food & beverage predictions for this year…

5 Booms to Shake the Beverage Room in 2014 by BeverageDaily.com

14 in 14: Our Food Predictions for the Coming Year by Epicurious Editors

14 Food Resolutions to Bring in the New Year by HuffPost

Food trends in 2014: from digital dining to healthy junk food by Amy Fleming from The Guardian

Fast casual execs predict 2014 menu trends

Restaurant Trend Mashup: What to expect in 2014 from Fast Casual

FoodNavigator predicts top five industry drivers in 2014

The chocolate prophecies: Industry fortune-telling for 2014 from Confectionery News

2013 StarChefs.com Trends Report (a look at 2013 culinary trends)

Happy eating!

More Food & Beverage Trends 2014…

2014 is around the corner and here are a few more food & beverage trend predictions of what we’ll be eating….

The 2014 Culinary TrendScape report identified by Campbell’s Culinary & Baking Institute

This year’s major menu trends for 2014 “What’s Hot” culinary forecast from the National Restaurant Association

Top 12 trends for food, nutrition and health from New Nutrition Business

Happy Eating and Happy Holidays!

Lo-Tech Reflections

It’s a year to date since I created my TrendIncite Xchange blog and I thought I should reflect. In my very 1st post Moving into the 21st Century I mentioned how lo-tech I am. I still consider myself lo-tech, but I’ve taken a plunge and made a few technological upgrades…

I’ve traded my trendincite@aol.com e-mail for amy@trendincite.com. I’m now on twitter @trendincite and I actually use it and like it. I find it helpful to research trends quickly and express random observations while they occur instead of waiting to formally write about them.

I upgraded my ancient Blackberry Bold 9930 to a Samsung Galaxy SIII (not 4, because I still don’t need the latest nor did I want to shell out an additional $200). Even my husband who was holding on to his slide phone, which he referred to as his “dumb” phone joined me and took the leap. I’m still adjusting to the touchscreen keyboard and the verdict is not out yet. Check back with me in a few months.

I just created accounts for Instagram and Vine, which I haven’t gotten into yet and really don’t need. By the time I do figure these apps out, I’m sure there will be several new and improved ones and I’ll continue to be behind the times.

As a holiday present, my sister just purchased a Smart TV for my family. I don’t think the kids will be too sad to give up our one and only tube TV. Even though I rarely watch TV, I have to admit I’m a bit excited about the change. The kids have been begging for a tablet, but we haven’t given in yet.  We’re considering buying them each one for the holiday, but I’m hoping to hold off for just a little while longer.

Who knows what the upcoming new year will bring. Maybe a year from now, I’ll have embraced technology and be addicted to my Android, the myriad of apps available and my new Smart TV. And maybe my kids will each have their own tablet.

Am I the only one struggling to keep up with technology? By the time I’m comfortable with a current technology, it’s become obsolete.

My Sensory Journey To Baltimore, MD

Welcome to Baltimore (photo by Jimmy Emerson)

Welcome to Baltimore (photo by Jimmy Emerson)

When I was planning my family weekend trip to Baltimore from New York City to attend the Digital Family Summit (an interactive conference for young digital media creators and their parents) in early October, I was asked if I’d like to test drive a Chevrolet Equinox.  I’m a big fan of experiences and trying something new.  I would not describe myself as a car person, but thought, sure why not?

My business’ tagline is “Inspiration For Creation” and the core values are to capture inspiration from unexpected places and enjoy the creative process.  To facilitate creativity, I often tell my clients that you need to be in tune with your senses at all times. My most acute sense is smell, which is fueled by my work in the fragrance and flavor industry for the last 20 years. Fragrance is such an integral part of my daily experiences, but I think for many its overlooked or an afterthought.  Everything I do is a sensory journey, whether it’s a trip to the grocery store or weekend getaway.  I approached my Baltimore visit as a fragrant sensory experience, while I assume many of techies and professional bloggers who attended the conference had an analytical and logical perspective.

I was excited and curious to explore the Chevrolet Equinox car that was dropped off on Friday morning before we headed to Baltimore.  The first thing I did was open the car door and was delighted to get a whiff of the “new car” smell, which had a masculine, leather like scent. I expected it and would have been disappointed had the smell not been there.  For those marketers and brands out there, don’t underestimate the power of scent. After I futzed with the navigation system and pressed some buttons, I was done exploring. The car would meet my immediate needs for the weekend.

Sporty Equinox Car

Sporty Equinox Car

In our typical fashion we hit the road an hour and a half later than planned and spent five hours in traffic driving to Baltimore.  The weather was chilly, foggy, humid and misty that evening – it rained on and off.  While driving with the windows rolled down after it had rained, the air smelled a bit dirty, it was wet with damp, earthy nuances.  My daughter liked the scent and thought it was reminiscent of East Hampton after it rains, where we spend our summers.

Being a native New Yorker, without fail whenever I drive on the New Jersey turnpike by exit 13, this industrial, putrid metallic smell of factory waste permeates the car.  Visually the landscape of the factories spewing dark clouds of waste looks like a page right out of Dr. Seuss’ The Lorax book best described by my late father as “robot vomit.”  The rest of the ride was scentless except for a quick stop for gas (I happen to like the smell of gasoline).

We finally arrived at the Hilton Baltimore at 10:30pm.  My kids were particularly fascinated with the large and wide revolving door, which they circled multiple times.  Besides, observing a few guests clumsily bump into the glass revolving door because it was awkwardly designed and not intuitive, I was intrigued by the scent of the lobby.  At first, it smelled citrusy and reminded me of bug spray, which lead me to think it was a hotel guest wearing Jessica McClintock perfume.  However, it was an ambient scent that lingered.  There’s a trend for public spaces such as hotels, casinos and retailers to scent the air to create positive experiences for their guests.  In hindsight, I realized that the Hilton is known for its “olfactive branding” program and I’m guessing the fragrance I smelled, which was fresh, citrus and green tea-like was the “Eau de Hilton.”

Knowing we had a busy day ahead we went to bed.  Although exhausted on Saturday morning, I felt compelled to wake up motivated by the loud and cheerful applause I heard outside.  Blurry eyed and a bit confused, I looked down from 16 floors.  To my delight I saw a sea of brightly colored fluorescent shirts, which belonged to the marathon runners gearing up for the Baltimore marathon. Go runners!  I wondered if the air smelled like sweat yet and giggled to myself remembering the scene in The Lonely Guy movie when Steve Martin jogs into a dinner party wearing fake spray-on sweat to pretend he had just worked out.

Baltimore Marathon 10-12-13

Baltimore Marathon 10-12-13

Slowly making my way to the bathroom, my senses were enlivened by the diffusive scent of Peter Thomas Roth’s Mega-Rich Shampoo (exclusive to Hilton Hotels) that my daughter was lathering in her hair.  The aroma was also fresh, citrusy and green.  Keeping up with the citrus theme, I showered and then spritzed myself with my new favorite fragrance Atelier Cologne Orange Sanguine, which is a bright and juicy scent. It smells just like a fresh-squeezed orange – pithy and rindy.

We made our way to the 2nd floor to attend the Digital Family Summit.  I joined my eight year old daughter for a Food Blogging, Styling & Photography workshop with Laura (Lolli) Franklin of Better in Bulk and Robin Zachary of Prop Closet.  This class was as aesthetically appealing as it was sensorially stimulating.

Fresh-baked unfrosted chocolate and vanilla cupcakes were the foundation for our hands-on session. I expected the room to smell like the cupcakes had just come out of the oven, like the vanilla-like baking scent that is pumped into NYC’s Crumbs bakeries, but because we were in a hotel conference room and not a kitchen, they had been prepared earlier and the room was missing the aroma.  However, the brown and yellow cupcakes were neatly placed on a tray in rows by flavor waiting to be iced, decorated, photographed and eaten. Single colored sprinkles of red, pink, orange, green, blue, yellow and white were individually cupped and lined up monochromatically next to the unfrosted cupcakes. After a brief lesson about the do’s and don’ts of food blogging, styling and photography we broke up into small groups.  Using a simple recipe, each group got to craft their own colored frosting using food dye.  My daughter’s group created a muted lavender colored icing while other groups created slate blue, Kelly green, turquoise and hot pink colors.  The smell of the freshly whipped icing was palpable. It tasted even sweeter than it smelled – sugary sweet, cavity inducing sweet. The kids unleashed their inner designers and decorated their cupcakes with sprinkles, flags, confetti, and polka dotted candles.  Using props such as solid-colored napkins, cupcake stands, baking utensils and backdrops cleverly made of patterned wrapping paper glued to foam core boards, they styled their cupcake creations for a fabulous, fashionable and flavorful photo shoot.  Practically salivating, the kids could finally reap the rewards of their hard work and taste the long anticipated, tantalizing and tempting results of their masterpieces.  Proud, ecstatic and sugar-buzzed, the creative kids and parents left the session on a super, satisfying sugar high.

Masterpiece from my daughter's group

Masterpiece from my daughter’s group

On Sunday we had a little downtime and opted for a little R&R by visiting the hotel pool. The minute I stepped off of the elevator my nostrils tingled from the pool smell.  As I approached the entrance to the pool area, the smell intensified and my nose was assaulted by the overpowering Chlorine odor.  I wonder if a fragrance house can create an odor neutralizer to combat Chlorine or fragrance it to create a better scent. My acute reaction to the scent didn’t stop me or my family from enjoying splashing and playing in the pool.

I typically like to visit off the beaten path restaurants and sites when traveling in another city. But when attending a conference, it doesn’t matter where you visit; you rarely get to experience anything but the inside of the hotel.  I knew that my family would spend most of our time at the Hilton Baltimore.  However, before we left I wanted at least one meal that was representative of Baltimore.  Baltimore is known for crabs, which I enjoy eating, but rarely order because they require too much work and the payoff isn’t worth it. Mo’s Crab & Pasta Factory in Little Italy was close by and recommended. As a grand finale to our trip ten of us went there for dinner.  We feasted on Crab Cakes, Crab Imperial and Crab Dip in addition to other local dishes.  The two things that struck me when we entered the restaurant were the old fashioned cigarette machine with the pull handles and the alluring and distinct aroma of fresh crabs seasoned with Old Bay Seasoning.  Since savory scents are kitsch and on trend such as Pizza Hut’s “Eau de Pizza,” White Castle’s Original Slider scented candle and most recently Yankee Candle’s Turkey and Stuffing candle, Old Bay Seasoning should consider creating a signature scent.

We had a great, educational and interactive experience in Baltimore during the Digital Family Summit.  Luckily our drive home was smooth and only took three hours with no rain and no traffic.  Our visit to Baltimore was brief, but intense.  I definitely would like to go back to explore the local flavor and discover unique restaurants and shops adding new scented, colorful and flavorful memories to my sensory journey.

What We’ll Be Eating in 2014…

(photo by Dinner Series)

A place setting (photo by Dinner Series)

Thanksgiving is around the corner with Christmas on its heels and soon it will be a new year.  Here is a list I compiled of some interesting predictions for what food & beverages we’ll be eating in 2014…

Innova reports Top food and beverage trends of 2014

The Flavor of ’14 from the Sterling-Rice Group (SRG)

Technomic’s Take: 10 Trends for 2014

Andrew Freeman & Co. predicts Hot restaurant menu trends for 2014

Top 12 hottest food and beverage trends for 2014 from Baum & Whiteman

London Bar + Drink Trends 2014 from Lost in Catering London

Chefs Convene to Discuss Food Trends from FSR magazine

DNA Response, Inc. Released The Top 8 Food Trends for 2014 From Celebrity Chef and eatcleaner.com Founder, Mareya Ibrahim, “The Fit Foodie” from PRWEB

Jim Meehan: five leading trends driving the New York bar scene from www.diffordsguide.com

A Touch Of Earl Grey

Earl Grey Tea (photo by Sebastian Stabinger)

Earl Grey Tea (photo by Sebastian Stabinger)

I recently had a cup of cold brewed Earl Grey iced tea from Kee’s Chocolates. Besides the fact that I am caffeine sensitive and was up all night, it inspired me to think about how many recent products are using Earl Grey as a flavor. Infused ice cream and desserts seem to be the most popular applications.

Bergamot is a main component of Earl Grey and it is also often used in fine fragrances.  I happen to like it as a flavor and fragrance ingredient, but for those that don’t, it’s because Bergamot is often described as “perfumey.”

Van Leeuwen Artisan Ice Cream offers Earl Grey Tea Ice Cream while Handsome Dan’s hand crafts Earl Grey Snowcones. Little Baby’s Ice Cream, which sources its dairy products from Trickling Springs Creamery, mixes the flavor up and features an Earl Grey Sriracha ice cream.

TC Paris Bakery bakes Milk Chocolate & Earl Grey Tea French Macarons and Brooklyn’s Dough is known to feature a seasonal Earl Grey Chocolate Doughnut. Chocolate Earl Grey cupcakes are one of Seattle’s The Yellow Leaf Cupcake Co. 200+ flavors and similarly Decadent Desserts & Confections in British Columbia makes Chocolate Cupcakes with Earl Grey Buttercream.

Earl Grey is trickling into spirits, lollipops and even pancakes. EG – Windsor is a spirit that “captures the tart and tangy caffeinated notes of the bergamot and orange that have been masterfully coaxed from organic, aged Earl Grey black tea blended with freshly harvested organic California sage.” Pandora’s Pop has a Fifty Shades of Earl Grey (black tea and bergamot) lollipop under its Aphrodisiac Lollipops range, which the company claims is made to “Spice Up Your Love Life!” LA’s JiST Café offers Earl Grey Crème Pancakes.

What unique Earl Grey flavor combinations have you seen lately?